Episode 20

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Published on:

7th Oct 2025

Crowdflex part two: Building customer trust in consumer-led flexibility

Join Jim and Laura for the second instalment of this two-part series on consumer-led flexibility, explored through the SIF funded Crowdflex project. The project examines how households can actively support grid balancing—whether by shifting their energy use to different times or enabling smart, automated control of their electric vehicles.

In this episode, SIF Policy Lead Jim Wrigley is joined by OVO’s Elizabeth Allkins and Ohme’s Rosie Knight, both project partners in Crowdflex acting as Demand Side Response Service Providers (DSRSPs). Together, they discuss what flexibility looks like from a customer’s perspective and consider the vital roles of trust and diversity in making consumer-led flexibility a reality.

For more details, check out NESO’s press release on the Winter trial results, and explore the full set of reports on the Crowdflex webpage.

If you haven’t listened already, make sure you check out part one first (the episode before this one in your podcast feed) where Jim talks to NESO’s Cathy Fraser on building confidence in the use of consumer-led flexibility.

Ohme: Smarter, Greener & Cheaper EV Charging At Home | Ohme

OVO: https://www.ovoenergy.com/

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About the Podcast

Bright Spark
Driving innovation in energy networks
Why energy system innovation matters, for both consumers and the drive to net zero. We meet the brilliant teams pushing to transform UK energy networks, and showcase opportunities for entrepreneurs, investors and others to get involved, via Ofgem's Strategic Innovation Fund, delivered by Innovate UK. Series hosted by Innovate UK's Jodie Giles and team.